About the Book
Ground-breaking research led to the creation of the Lucky Iron Fish, a unique device that tackles iron deficiency globally, propelled by the entrepreneurial spirit of Dr. Gavin Armstrong.
Book Synopsis
“The story of the Lucky Iron Fish is a great example of how business can be a force for good.”– MICHELE ROMANOW, Dragons’ Den host and CEO, Clearbanc
Research into iron deficiency and entrepreneurial determination brought the Lucky Iron Fish to cooking pots around the world.
When Canadian researcher Dr. Christopher Charles was studying the devastation caused by iron deficiency in impoverished populations in Southeast Asia, he discovered an innovative way to help people get iron into their diets: place an iron ingot right into their cooking pots.
Dr. Gavin Armstrong, a biomedical scientist and entrepreneur, built upon Charles’s findings to develop, manufacture, and distribute that ingot, which became the Lucky Iron Fish, a cost-effective solution to iron deficiency. The business thrived and the product was recognized around the world by NGOs and organizations such as World Vision, CARE International, Catholic Relief Services, and GlobalMedic. While sustaining growth through the pandemic was a challenge, Lucky Iron Fish met it head-on and now looks ahead to a bright future.
Review Quotes
Lucky Iron Fish is a business innovation story. A humanitarian story. A human story. It’s an honest tale of perseverance in the face of adversity and altruism born of ambition.– “WILLIAM CHAMBERS, former CEO, Save the Children Canada”
Lucky Iron Fish is a story of courage, compassion, and commitment to improving lives worldwide. This is the kind of leadership and business mindset that we need today.– “DR. DANA BROWN, Dean of Sprott School of Business, Carleton University”
A story of resilience and triumph, of overcoming life’s challenges, through a profound inner calling to make a difference.– “JULIA CHRISTENSEN HUGHES, President & Vice Chancellor, Yorkville University”
An excellent story on how someone can overcome significant hardship and harness that pain to create change around the world. Gavin’s journey on becoming an impact entrepreneur meant meeting challenges that are far too common for our youth. This book does a fantastic job demonstrating that personal evolution.– “RICK MERCER, comedian and TV personality”
The journey will inspire others to take that courageous next step and discover solutions that save lives.– “KATHERINE HAY, President & CEO Kids Help Phone”
The story of the Lucky Iron Fish is a great example of how business can be a force for good.– “MICHELE ROMANOW, Dragons’ Den host and CEO, Clearbanc”
This compelling story creates hope for the future: a more equitable future by improving people’s lives; a more sustainable future — showing how business can be a force for good; and an inspiring future showing how individuals can triumph over adversity and create positive change for all.– “DR. ALASTAIR SUMMERLEE, Chair & CEO, The Ottawa Education Group”
About the Author
Dr. Gavin Armstrong is the award-winning founder and CEO of Lucky Iron Fish Enterprise, a company dedicated to alleviating iron deficiency globally by using simple health innovations. Armstrong was named one of Forbes 30 Under 30. He also won the support of two Dragons in the CBC’s Dragons’ Den. He lives in Toronto.
Herb Shoveller spent twenty-five years in journalism before starting an independent writing and editing business. Among his projects have been the autobiography of Lincoln Alexander, the autobiography of union leader Lynn Williams, and a young readers book, Ryan and Jimmy. He lives in Cambridge, Ontario.
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